Treat yourself to an evening of floral entertainment and education during the American Grown Field to Vase Virtual Experience live from The Flower Fields in Carlsbad, California, on April 24, 2021 – all from the comfort of your home. During this magical evening, you’ll meet flower farmer Mike A. Mellano of Mellano & Company and learn about his family’s flower farming history, while enjoying a special farm tour that will take you through the 50-acre ranunculus rainbow!
As Mike explains the growing process and digs deeper into the science flower farming, he’ll touch on how Mellano and Company’s crops are grown using the most advanced scientific and environmentally responsible conditions. He’ll also share their strict post-harvest guidelines designed to ensure you always receive the highest quality, fresh flowers.
As part of the experience, you’ll make a virtual visit to The Flower Fields, which will be alive with blooms! The hillside where the farm is located overlooking the Pacific Ocean is one of the most spectacular and coordinated displays of natural color and beauty anywhere in the world. And its home to the Tecolote® giant ranunculus, also known as the Persian buttercup or Ranunculus asiaticus. Incredibly colorful and beautiful, the ranunculus flower is native to Asia Minor and is a member of the buttercup family.
Mellano & Company’s history makes this event even more intriguing to flower lovers like you! Started by Giovanni Mellano in 1925, today Mellano & Company farms more than 375 acres in San Luis Rey and Carlsbad. Year-round, they produce more than seven million bunches of flowers and foliage from these locations in the perfect, temperate climate of coastal Southern California. From these fields that have been producing Mellano & Company’s signature crops such as ranunculus and myrtle for over 30 years, to the newest crop plantings such as hybrid waxflower varieties, their pride comes from the exceptional quality of flowers and foliage they grow and a passion for flower farming.
Mike will also highlight the unique and very special relationship the Mellano family has with the Ecke family, owners of The Flower Fields, and how their partnership has worked to produce such a special farm for the public to experience and enjoy. Due to their continued benevolence and foresight, The Flower Fields continues to be a national jewel, an attraction that will be enjoyed for future generations – and you can experience it!
But you’ve got to save your seat to join this one-of-a-kind virtual event! And, if you’d like to include delivery of some of Mellano & Company’s renowned ranunculus in your experience, you’ve got to register by April 16!
Ticket sale proceeds go to Certified American Grown, a non-profit organization who promotes and advocates on behalf of American flower and foliage farming families across the United States.